Jenstar

“Ads by Yahoo!” now “Ads from Yahoo!”

It appears that the beta version of ads displayed through the Yahoo! Publisher Network (YPN) have been given a slight makeover in their appearance.

Formerly, these ads were displayed with the very Google-esque “Ads by Yahoo!” However, a check of the ads this morning shows they seem to have been changed on all the beta test sites to “Ads from Yahoo!”

I do not know if this is permanent or temporary, but it is interesting to note they seem to be distancing themselves from the usual “Ads by ____” that most other contextual advertising programs seem to use on their ad units, following the lead of Google AdSense, which was the first to use it on contextual advertising ad units..

Of course, “Ads by Yahoooooooooooooo!” could show up on the YPN ads one day 😉

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1 comment to “Ads by Yahoo!” now “Ads from Yahoo!”

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