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Yahoo Publisher Network ads have undergone yet another branding transformation. First they appeared as “Ads by Yahoo”. Then they changed in April to “Ads from Yahoo!”
Now, they have undergone yet another branding, this time following the quirkiness of the Gooooooogle, but using “Ads by Y!” on their ad units.
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Still no word on when YPN will be launching in beta, but it shows they are still actively working on tweaking them before launch.
Google lancia Nuovi Formati AdSense, Yahoo f
The name change won’t affect me much - but which will pay better - YPN or Adsense?
Report Suggests Paid Search Disclosure Could Be Better
Last week, I participated in a panel at the Trust or Consequence: How Failure to Disclose Ad Relationships Threatens to Burst the Search Bubble conference backed by Consumer Reports’ WebWatch. Wait a minute? Aren’t ad clearly disclosed these days? Depe…