New Christmas seasonal ads go live

Date December 22, 2005

Shortly after the new features webinar and the following Inside AdSense blog post about Christmas themed ads, they started going live on publisher’s accounts who had opted into the themed ads.

xmastheme.gif xmastheme2.gif

Something worth noting is that the new seasonal ad units will override your custom ad unit colors, most noticeably with a border in light blue, so there is the potential that the seasonal ads will affect CTR rates. You can see above two examples taken from this blog, so you can see how the seasonal design overrides your usual ad unit colors.

Dennis Hwang, the famous Google Doodler is the artist behind the new Christmas ad unit images. And if you haven’t noticed, Google is also doing their annual holiday Google doodle.

This is the first widespread usage of seasonal ad units and they will be running through December 26th.

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Category Posted in Google AdSense

2 Responses to “New Christmas seasonal ads go live”

  1. Inside Online Advertising said:

    December 22nd, 2005 at 11:37 am

    Christmas Theme Spotted On My AdSense

    I just spotted a Christmas themed Google AdSense ad running on the 160×600 tower on my left navbar. I took a screenshot of both the ad and it being displayed on Diggers Realm. You can see them below. It seems…

  2. SEO Consultant Esoos Bobnar said:

    December 23rd, 2005 at 12:31 am

    Illustrated AdSense Makes Debut

    As noted on the AdSense Blog, there’s some christmas-y AdSesnse afoot. Spotted these on ezinearticles today: The pros: they’ll draw people’s attention to the ads, which may result in more clicks. The cons: they’re harder to read, which could cut down o…