If you nearly had a heart attack when you logged into your AdSense account today and saw you were earning only a mere fraction of what you were expecting, you are not alone
Google AdSense stats have been stuck for at least 8-9 hours, and it seems to be affecting all publishers. Ads are still being served as usual, however, and hopefully are being tracked
AdSense also has a page for documenting current and recent previous issues, however the stats delay has not been added to that page, at least not as of 12:30 pm PST – also known as Googleplex time for those stat junkies
A quick check on the official AdSense Help Forum shows that it seems to be a publisher-wide issue, but none of the Google AdSense reps have posted as of yet.
The issue is also affecting both AdWords and Analytics as well too, with all those stats frozen as of early this morning too. But none of those official blogs mention anything about the delay… which is particularly very unusual for AdWords, since they generally give advertisers plenty of notice when there will be stats delays.
Usually major delays mean that something new and shiny is being added to AdSense or AdWords, but it is possible it could be Analytics related, since it is experiencing the frozen stats issue too. Or, it could be a major support issue that is causing the frozen stats, something I am guessing it is, since the delayed stats are usually only after a “hey we are going to be doing some maintenance” blog post on the various Google blogs.
I will post updates on Twitter (@jenstar) when I know/hear more, or when stats begin updating again for those who are suffering from Google AdSense stats withdrawl
Update @ 2:30pm PST: Impressions have gone up slightly. I see about 50 more impressions with under a dollar of updated earnings. Pretty miniscule, but things are moving again.
Update @ 3:20pm PST: Impressions seemed to have stayed the same, but earnings have gone up to about 4-5 times what they have been showing for the last 12 hours or so… but still not where they should be on a typical Saturday.
Update @ 4:25PM PST: And they are stuck again since my last update. Guess Google was teasing us
Update at 5:35PM PST: So AdWordsAdvisor has posted an update on WebmasterWorld on the situation from the AdWords point of view, and confirms that the issue affects AdSense publishers too. Here is what was said, after he looked into the situation:
* There was a stats issue in the Ads system that affected stats related to Adwords, AdSense, TV Ads, and GFP.
* The issue started at roughly 4AM PST on Sat 2/14/09 and lasted several hours.
* The issue only affected stats and reporting. AdServing was not affected and all ads continuted to run as normal.
* Account access was normal during this time.
* As you can imagine, AdWords engineers are working to get all stats back online/up-to-date ASAP. The update process has started.
* No stats have been lost
* It is anticipated that by the end of today all basic stats at the Adgroup, Campaign, and Account level will be current.
* Advanced stats such as Product Placement Reports and Query reports for Friday, Saturday, Sunday are anticipated to be available by Tuesday 2/17/09
So, the short of it is likely that the stats will be updated for AdSense by the end of the day, since AdWords anticipates being caught up then too. Thanks AWA! And yes, I will continue to tweet on the situation as it updates
Update Feb 15: Still getting reports that stats from yesterday don’t seem to be complete and that today’s totals seem to be lower than normal. While some could be attributed to yesterday’s holiday (Valentine’s Day), others are wondering if its an issue on Google’s end. What is everyone else seeing?

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Thank you so much for the information, I was a little bit panicked…
Thanks Jen. I, in fact, did have a heart attack.
Actually, my Google Analytics is still working fine. That’s how I knew for sure that AdSense was stalled.
I feel much better though knowing that it’s system wide and not just me.
Is it just stats? I’ve been having busy traffic all day and expect ~10,000 impressions.
I was also shocked to see my stats frozen for hours until now it has been 12 hours now still. it happened last year all seems to be ok all reports clicks will be counted and updated.
… picking myself off the floor! THANK GOODNESS it isn’t just me. You’d think our buddies at at Google would at least throw up a quick “You may notice a delay in your statistics being updated.”
Jen, thanks for your post and for the fact your site is spidered so quickly. I did a Google search for “adsense stats” within 24 hours and you were #1 (good job).
Seeing your revenue drop by 98% is NOT a good feeling!!!
Getting an answer to your question in 20 seconds… priceless!
[...] AdSense also has a page for documenting current and recent previous issues, however the stats delay has not been added to that page, at least not as of 12:30 pm PST – also known as Googleplex time for those stat junkies. (Source: http://www.jensense.com/2009/02/14/adsense-stats-are-not-updating/) [...]
much much much thanks
Thanks Jen!
[...] le afecto a otros como a Ferticidio, Briones y a muchos más; entonces por ahi encontre un post de JenSense donde hablan del problema y cuentan que afecta tambien al mismo Google Analytics y Google [...]
AdSense / AdWords / Analytics stats are all frozen in time… http://tinyurl.com/cvc7vf
I noticed the problem a few hours ago but never panicked until when I checked again to see the stars are not updating. But when I saw your post I was relieved. Thank you for posting about this. Anyway, I hope google adsense team fixes this soon.
Happy valentines day to everyone!
RT @jenstar: AdSense / AdWords / Analytics stats are all frozen in time… http://tinyurl.com/cvc7vf
AdSense stats are not updating http://tinyurl.com/cvc7vf
AdSense ha quedado congelado http://tinyurl.com/cvc7vf
Should have read my RSS feeds for more info on Adsense fault http://tinyurl.com/cvc7vf thanks @jenstar
Thanks for the information on Adsense. Saturday is usually a slow day for my little blog, but not $0 slow.
I need a stimulus package!
I’ve done support for a lot of companies and for a lot of online platforms that require customers to login. Again, I can’t even believe that they wouldn’t put up a simple alert when you login to let you know they are having reporting issues.
This is the livelihood of so many people, you’d think it would be treated with a little bit more proactive announcements.
Oh well, glad to see my stats back.
Long update on AdSense stat situation here: http://tinyurl.com/cvc7vf Short version is that we should expect to see stats by end of day.
@CarlaRose Impressions are really down. http://tinyurl.com/cvc7vf
My adsense earnings have been so horrible for the last few months I’m throwing in the towel. Tired of playing these games… Big G will be below $100 a share this summer mark my words.
[...] parte de Google solo hay silencio. Otro error mas… Google ya parece twitter. Not.Orig.Ingles-> http://www.jensense.com/2009/02/14/adsense-stats-are-not-updating/ sin comentarios en: tecnología, internet karma: 9 etiquetas: adsense, analytics, adwords, [...]
I was in a little bit panic too when I saw the morning stats were staying the until almost dinner time. I felt like i did all this work for nothing, then was relieved when it went back to normal
I don’t think this has still been fixed, because Adsense is reporting a lot lesser number of impressions than my stats programs
This could easily be resolved if AdSense added a “Stats Last Updated” time onto the report pages. At least then people know whether their stats are up to date or not and it can easily be integrated into the report generating process.
Today’s $ seems to be correct but imressions are way underreported. Yesterday looks to be all caught up for me.
Are people still seeing odd AdSense stats yesterday and today? http://tinyurl.com/cvc7vf (last update)
Do you still see a drop in pageviews? Have Sunday’s stats been updated? I see a drop of 30%, could also be Valentine’s Day related. Please share…
Jen,
Thanks for the updates, I saw the same problem with Spreety’s Guide to Watch TV Shows Online.
On a separate note, the next day (Feb 15), Google AdSense banned Spreety.com for potentially invalid clicks… this was a few days after Spreety notified Google that our Miva PPC ads were not 100% human, and that we were working with Miva to resolve. So two questions:
* Any thoughts on Miva PPC ads?
* Any thoughts on how to write a successful appeal to Google?
Jen thank you so much for this info! My stats have been strange for the past couple days!