Google AdSense posted today that they are helping the Japan via AdSense for publishers wanting to donate earnings to the relief effort. Longtime JenSense readers will remember this post detailing how to change your alternative AdSense ad (what shows when there are no relevant ads to display). But since PSAs have been phased out, it isn’t possible to pick and choose your own PSA (unless you are maybe running some old legacy AdSense code that still permits it).
Google also has a crisis response page allowing people to donate to the relief effort.
We’re working to roll out a way to donate earnings directly from your AdSense account. Please check back here for updated information.
Check back to their blog post for more information when this option will become available.