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May 23, 2005

Advertiser favicons being used in AdSense ad units

Icons, better known as 16 by 16 pixel favicons, have been spotted in AdSense wide skyscraper ad units tonight. Register.com, eBay.com and Amazon.com are among those advertisers whose favicons are being shown.
iconad1.gif
iconad2.gif

These definitely catch the eye of the person viewing the webpage, which will be good for publishers as well as the advertisers who are using them to attract clicks. So it will be interesting to see if regular advertisers will be able to include icons in their content Adwords ads, or if they will be limited to the "big brands" only.

There is also a current discussion at WebmasterWorld.

Posted by Jenstar at May 23, 2005 07:33 PM

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» AdSense mit favicons from Internetmarketing

Es sind jetzt einige Google AdSense-Anzeigen mit Icons gesichtet worden:

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Tracked on May 24, 2005 12:28 AM

» Advertiser Favicons in Google AdSense Ads from Quick Online Tips
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Tracked on May 24, 2005 03:00 AM

» AdSense Wide Skyscraper Showing Favicons from Search Engine Roundtable
Reported over at WebmasterWorld, people are noticing favicons on Google AdSense Wide Skyscraper Ad (160x600). Reports dictate that they were found at Register.com, Amazon.com, eBay.com and TripAdvisor.com. Jensese has more coverage on this and she post... [Read More]

Tracked on May 24, 2005 05:51 AM

» AdSense mit Icons from poolieBlog

Bei manchen AdSense Anzeigen werden jetzt kleine Icons (favicons) eingebunden, als Beispiel das Hybrid Car Forum. [via

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Tracked on May 24, 2005 07:39 AM

» Google affiche parfois des favicons dans les AdSense from Blog référencement et moteurs
Jenstar a rapporté sur son blog que depuis peu certaines publicités AdSense affichaient une petite icône de 16x16 pixels (appelée favicon) à côté du titre. Pour l'instant seuls certains (gros) annonceurs sont concernés, dont Amazon, eBay ou... [Read More]

Tracked on May 26, 2005 02:53 AM

» Some more contextual advertising creativity from Notes, links and conversation
Contextual advertising brokers are in the same frenzy as the [banner|pop-up|pop-under|interstitial] ad brokers of 5 years ago... Jensense reported on favicons at google adsense some time ago, Peter Forret saw "image-enhanced topical link units" from t... [Read More]

Tracked on August 29, 2005 03:51 PM

Comments

These are much better options than image ads that people ignore because they look so much like banner ads.

Posted by: iProceed at May 26, 2005 07:49 AM

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