« Google Desktop features AdSense stats update plugin | Main | AdSense increases the number of channels to 200 »

August 22, 2005

AdSense for Search now offers keyword reporting

If you are utilizing AdSense for Search and tracked exactly what people were searching for, you know it was a workaround tracking system that enabled you to see exactly what people were searching for. You would have to enable a custom logo at the top of the AdSense for Search results, and then go log hunting to see the referral string of what page called your custom logo image. Then you would have to extract the keywords from the Google search URL. Now, AdSense for Search makes it easy with a brand new "Top Keywords" report in your AdSense control panel.

Wondering what your users are searching for on your site? There's now an AdSense for search Top Queries report that will let you do just that. This new report shows you what your users are looking for, by listing the 25 most common searches conducted through your AdSense for search boxes. Use this report to identify additional topics to add to your site, or to keep track of your most sought-after information. Visit our support center to learn more about AdSense for search.

The report will only track those search queries where at least two searches were performed. And it will only display the top 25 results for your chosen date range. But it is definitely a step in the right direction and an extremely helpful tool for those publishers who found the custom logo image workaround too much work to bother with.

To view your Top Queries report, you can click on the "Top Queries" link in the Quick Reports of the AdSense overview page, or you can access them by clicking on the link to "Advanced Reports - Search Performance".

If you want to track unique searches (those searches performed only once) or searches beyond the top 25 threshold, you will still need to track the referral URLs from where your custom image is called. But for those who want a quick overview, this tool is a great addition to AdSense for Search, and the first major change to AFS since it originally launched.

Posted by Jenstar at August 22, 2005 12:36 PM

Trackback Pings

TrackBack URL for this entry:
http://www.jensense.com/mt-tb.cgi/119

Listed below are links to weblogs that reference AdSense for Search now offers keyword reporting:

» Keyword Reporting, More Channels and Section Targetting from AdMoolah News and Views
Google has introduced 3 major improvements to the AdSense system: AdSense for Search Keyword Reporting You can now get keyword reports on what people were search for when the use AdSense for search on your site. 200 Channel AdSense now offer ... [Read More]

Tracked on August 22, 2005 03:50 PM

» AdSense for Search now offers keyword reporting from Pakpromo :: Brands, Blogs, Social Networks, SEO, RSS
Jensense reports about new feature in Adsebse for Search which will enable the publisher to track… ... [Read More]

Tracked on August 22, 2005 11:57 PM

» AdSense for Search now Offers Top Keywords Report from Search Marketing for Small Business - Marketing Loop

If you are trying to track what keywords visitors to your site are using to search your site or the web in Google Search box, you can use a little workaround (hack). Enable the custom logo feature and optionally adjust the color scheme of the AdSens...

[Read More]

Tracked on August 23, 2005 02:41 AM

» Google Updates Google Desktop, AdSense, and to Launch a Chat Service? from SEO Book.com
Google launches desktop search version 2.0 with sidebar. They also allow adsense publishers to place less or extra weighting on parts of pages. Tomorrow Google may launch a new IM. Google also started showing inline search suggestions & got a new paten... [Read More]

Tracked on August 23, 2005 04:44 PM

Comments

Thanks for the helpful tips today, Jen... could you point me (us) to more info about the "custom logo image workaround" you're referring to?

Good Luck with the run...

Posted by: rich graham at August 22, 2005 11:07 PM