AdSense Optimization Boot Camp Tip #7 
AdSense Link Units can perform very well for AdSense publishers who get the placement nailed down.  On regular content sites (ie. not blogs or forums), adding Link Units to both the footer and the side navigation are two of the best placements.
If you haven’t used link units before, essentially what they […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 5 Comments »

AdSense Optimization Boot Camp Tip #6 
Ah, the good old Bush Clinton Katrina Fund, the AdSense PSA (Public Service Ad/Announcement) that has dominated since hurricane Katrina hit.  But what most people don’t realize is that many websites have PSA issues, even if a publisher never happens to spy one showing up anywhere on one of their […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 8 Comments »

AdSense Optimization Boot Camp Tip #5 
Yes, meta tags definitely lost influence in the search engines years ago after spammy webmasters turned them into a keyword stuffing paradise… and yes, stuffing payday loans 87 times in your meta tags did work once upon a time.  But since then, people have definitely become lazy about adding meta […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 5 Comments »

AdSense Optimization Boot Camp Tip #4 
Optimizing your ad title colors is one of the most important things you should consider when optimizing your AdSense ads for higher click through rate.  At the very beginning when AdSense first launched, most people went and tried all various colors of the rainbow when it came to their ad […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 9 Comments »

AdSense Optimization Boot Camp Tip #3 
With the new AdSense terms & conditions changes made last week, one of the requirements is that all publishers have a posted privacy policy in place that advises visitors specifically about cookies and web beacons.  Here is an AdSense-friendly version of a privacy policy that JenSense readers are welcome to use […]

Posted in Google AdSense, Optimization Boot Camp 84 Comments »

AdSense Optimization Boot Camp Tip #2
If you are a publisher who has multiple ad units on a page, whether it is because of personal preference or simply because it is a long content-heavy page, you need to make sure your placement isn’t leaving revenue on the table.  Time and time again I have helped clients […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 12 Comments »

AdSense Optimization Boot Camp Tip # 1 
I am a firm believer (with the stats to back it up) that adding a second AdSense placement on a webpage can lead to a loss of revenue, because with lower paying ads in a second ad unit, you can lose revenue per click when someone clicks those second […]

Posted in Google AdSense, Optimization Boot Camp, Tips & Techniques 15 Comments »

It’s that time again, the update of the AdSense terms & conditions as well as the program policies. Now, everyone has to agree to the new terms and conditions, and then don’t forget that when you approved the terms and conditions, you automatically accepted the policies as well. Sorry for the slight delay, I was […]

Posted in Google AdSense 48 Comments »

Posted in Google AdSense 7 Comments »

Posted in Google AdSense 2 Comments »